Information and opinions presented here do not always represent the views of the American Heart Association.

Leading heart groups unite for New York Fashion Week

Published: 2:46 pm CDT, January 10, 2014

Journalist Savannah Guthrie wears Carolina Herrera.

Heart health and high fashion are once again teaming up to raise awareness about women’s heart during the upcoming New York Fashion Week.

This year, the American Heart Association and the National Heart, Lung, and Blood Institute (NHLBI) are for the first time teaming up for a Feb. 6 runway show featuring the Go Red For Women / The Heart Truth Red Dress Collection.

Go Red For Women is the American Heart Association’s national movement to end heart disease, the leading cause of death in women.  The Heart Truth is the NHLBI’s national campaign for women about heart disease. The dress icon was created by The Heart Truth and has helped Go Red For Women earn international recognition.

“The Heart Truth has played a seminal role in nationwide efforts to raise awareness of heart disease in women, and Go Red For Women is proud to work together toward our shared goal of improving women’s heart health,” said Nancy Brown, chief executive of the American Heart Association.

The Red Dress Collection has been the official start to Fashion Week since 2003.
Celebrities such as Toni Braxton, Jennie Garth and Felicity Huffman have walked the runway wearing fashions from top designers such as Zac Posen, Badgley Mischka, Nicole Miller and Tadashi Shoji.

Photos and video courtesy of The Heart Truth, National Heart, Lung, and Blood Institute.